Technological innovation and the shift to a consumer-oriented economy, the “economy of experience,” are having a huge impact on companies looking to embrace the digital age on their way to business transformation. It is sometimes forgotten, but business customers are also consumers. People who are demanding when it comes to finding the information they need and making purchases. By understanding your customer well and deploying commerce smartly, you increase your customer satisfaction and thus your bottom line.
How to do that? Learn from companies that have gone before you, during this webinar.
From Quinso and Valtech, we deal daily with the intelligence battle for and by (manufacturing) companies. Together with Kars Kooistra of Valtech, Marc van der Zon will give you a glimpse into the world of Commerce in the Manufacturing Industry and inspire you with practical examples in B2B. And should you want to know how to get started with it? They also share that with you.
Also be sure to read the blog “Increasing your customer satisfaction by using commerce smartly. In it, Kars and Marc give you a real-life example of a successful commerce implementation.